7 Popular Business Trends of 2015?

The last few years have been a transformative time for Australian businesses. With cost pressures mounting to remain competitive, many are becoming innovative and looking to a range of solutions to keep the doors open and profits up.

Those with the funds available are looking to modernise and appeal to the younger talent pool to attract and retain gifted employees. Others are dropping staff from full-time to part-time, or even casual to cope, while others are automating or offshoring positions.

So in light of what is going on within the Australian business community (generally speaking), what trends can we expect to continue throughout 2015 and beyond?

Casualisation & Work/Life Balance is here
Thanks to web technology's continuous advancements, the 24/7 economy is coming. Many Australian businesses are leaning towards more part-time, casual and work from home staffing scenarios to cut costs and accommodate the differing work/life balance demands of a younger, tech-savvy workforce.

Oh the Perks!
Some businesses are employing personal trainers and masseuses to incentivise their staff. Others are creating green spaces complete with grass and plants. Some have decked out whole rumpus-rooms with pool tables, TVs and gaming consoles. All this to make sure their best staff aren’t lured away by competitors with deeper pockets.

Private Offices on the Way Out
Regus Business Solutions predicts we will be seeing much more of our co-workers in the future. Their latest survey shows 92% of participating businesses want to invest in open floor-plans which foster collaboration.

Freelancing
30% (3.7 million) of Australian’s are currently engaged in freelance work and by 2020, 50% of the population would be doing some sort of freelancing. The rise in freelancing is due partly to the opportunities offered by our connected age, and this, coupled with the difficulty of securing a job through traditional channels in today’s job market, has led to many taking initiative, bypassing the job providers and marketing their skills online themself in the hope it will lead to a job, or a lucrative freelancing career.

Self-Directed Learning
With competition fierce and costs high, employers are looking for ‘job-ready’ individuals because many businesses simply don’t have the time, or the money to train new graduates. In today’s market job seekers and employees need to be pro-active about upskilling and keeping their finger on the pulse of industry trends.

Social Media Background Checks
Potential Employers are highly likely to check your Facebook and other social media accounts to do some digging and see if you a potential employee is the ‘right fit’ for their business. Employees can make this work for them by setting their Facebook and other accounts up as a self-marketing exercise.

More Bosses Under 30
A recent study by Millenial Branding indicates 72% of freelancers under 30 years of age who also work for an employer wish to be their own boss.